Month: December 2018

12 Signs of Bad Content Marketing & How to Do Better

While good content marketing is one of the most cost-effective marketing strategies out there, bad content marketing can easily become a drain on your resources and damage your brand’s reputation. In this article, we will show you how to recognize bad content marketing, as well as share 12 mistakes content marketing beginners often make. How …

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Your 7-Step eCommerce Content Marketing Plan Template

[vc_row][vc_column][vc_column_text]Have you been looking for a simple marketing plan template to follow in your eCommerce business? Well, you are in luck! Today, we are sharing a marketing template that will take you from a content marketing beginner to a pro eCommerce content creator in no time. Why eCommerce Companies Need Content Marketing Content marketing provides …

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Top 5 Challenges of Paid Advertising & How to Solve Them

[vc_row][vc_column][vc_column_text]Small business owners face a myriad of challenges when it comes to effective advertising. Many of them struggle with generating enough traffic and revenue to justify their advertising expenditure. For example, 62% of small business owners feel like their Facebook ads are simply not worth it, as they consistently miss the mark when it comes to …

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5 Content Marketing Strategies for Life Insurance Companies

Why is content marketing one of the best marketing strategies for life insurance companies? It helps you stay in touch with prospective clients and improve relationships with existing ones. However, to take advantage of the full spectrum of benefits content marketing provides, you will need to create a content marketing strategy first. Business-to-consumer (B2C) companies, …

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3 Best Places for Small Businesses to Advertise Online

What are the best places for small businesses to advertise online? Should you stick to good, old Facebook advertising, or try a different platform? To help you decide where to spend your advertising dollars, this article will show you the best places for businesses to advertise their products and services online. 3 Best Places for Small …

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